Product Marketing Associate | Auctm

iconDelhi/NCR, Bengaluru, Hyderabad, IN iconRemote OK iconFull-Time

About SquadStack

At SquadStack, we believe that a synchronous combination of Humans + AI is the future of work. We leverage technology to build sales-acceleration solutions for consumer companies across the globe.

 

Our Products: Auctm, SquadIQ, ClassifyIt.

 

We believe that longer-term, people >> product & profits and prioritize culture over everything else.

 

We are looking for individuals with the right mix of hunger, passion, and cultural-fit to help us realize our vision of ‘re-imagining how work gets done’ while building a people-first organization.

 

We are a 150-people team and have raised ~$7.5M. We’re in a high growth phase – to exponentially grow culture, team, products and revenue – in the next few quarters.

 

If you’re excited by this, come build SquadStack with us.

Job Description

We’re looking for entrepreneurial people with the right mix of hunger, experience, and cultural fit to help us realize our vision of ‘reimagining how work gets done’.

About Auctm

At Auctm, we are building the operating system for the US real estate teams of the future (~$100B industry in just annual commissions). Despite being a huge market it is extremely fragmented with lots of inefficiencies.

The Problem: Selling expensive products and services to consumers is complicated. It's expensive, has poor user experience, lacks intelligence, etc. Imagine the last time you applied for a credit card, or a loan, or even bought a house. The legacy experience is often broken, spammy, and doesn’tfulfill our expectations in the digital age we live in. Businesses spend millions of dollars on marketing to generate leads, but convert very few leads, and aren’t able to give their consumers the right experience. Everybody loses. This is a massive inefficiency problem across all kinds of industries. This is what we are solving.

This is a complex problem - and we’re combining SaaS software, cutting-edge machine learning, and a focus on user-centric design, to deliver a best-in-class product. We’re helping these companies and teams move from static CRMs and legacy infrastructure to a data-driven future.

Launched Auctm in Oct 20 -- Rapidly grew from 0 to 55 teams in 6 months; will grow nearly 10x (~500 teams) by the next year.

Awarded the Top 10 Products by Inman - Largest US Real Estate Media. Second product ever in their history to get 5 stars rating.

Responsibilities

  • Partner with the product team to track the right metrics & drive customer onboarding, engagement & retention.
  • Planning product and feature launches across multiple channels. 
  • Develop product positioning and messaging across channels that resonate with our core audiences.
  • Participate in cross-functional teams to execute product development plans.
  • Coordinate with Product and engineering teams to develop various products and features according to requirements and perform research on various tools to provide expert solutions. 
  • Develop the campaign plan encompassing media like email, in-app to drive the engagement.

Requirements

  • Background:
  • 1+ year of experience working as a product marketer for a tech company in the B2B space.
  • 2-4 years of marketing experience.
  • Skills:
    • Excellent problem solving, and analytical skills combined with a strong business and technical acumen.
    • Strong copywriting skills.
    • Excellent communication skills: Proven ability to influence cross-functional teams without formal authority.
    • Great attention to detail.
    • Proficiency in short-form as well as long-form marketing content.
    • Effective time management skills and the ability to multitask.
    • Experience in market analysis.
    • Familiar with product marketing tactics (e.g. integrated marketing campaigns).
    • Working knowledge of web analytics tools (Google Analytics, WebTrends).
    • Analytical mind and strong quantitative skills.
    • Strong technical acumen.
  • Work Ethic:
    • You’re comfortable working inside a fast-paced results-driven work environment.
    • You’re a Self Starter who can drive projects and deliver high-quality results in a timely manner.
    • You demonstrate a positive, can-do attitude. 
    • You thrive in a collaborative and transparent environment and can give and take constructive feedback on a consistent basis.

Logistics

  • Compensation: 10-12 LPA + ESOP(s).
  • Location: Remote first till December 2021 - We’ll work out of our Noida office once it's safer to work from the office.

Benefits

  • Unlimited Leaves.
  • Freedom and Responsibility.
  • Entrepreneurial Team.
  • Exponential Growth.
  • Healthcare (Physical & Mental Wellness).
  • Work from Anywhere.