Telemarketing Services:
Drive Success with Tech-First Approach

Boost your business revenue with telemarketing services. Explore the telemarketing types, challenges, and how SquadStack can be the ultimate solution.

Telemarketing Services: What Does it Mean?

Telemarketing services are crucial for businesses to connect with their target audience through outbound and inbound calls. They play a vital role in raising awareness about products and services, generating and managing leads, scheduling appointments, conducting surveys, and gathering valuable information.

These services involve reaching out to individuals through various channels seamlessly integrated to the CRM system. This facilitates ongoing marketing efforts to promote products and services effectively.

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Advantages and Disadvantages of Telemarketing Services

Cloud-Based Solution



Call Quality

Data-Driven Insights



What Makes Our Telecalling Solution Different


  • Usage Based Pricing
  • Increased Connectivity through system-driven follow-ups
  • In-depth reporting & analytics
  • 100% agent productivity without compromised calling hours
  • Scale up or down with zero overhead costs
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Call Center

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Types of Telemarketing Services Offered by SquadStack

Inbound Telemarketing Services

Inbound telemarketing is when customers contact the business seeking assistance or information. These services focus on efficiently managing incoming customer calls, which can cover a range of needs, from inquiries about products/services to issue resolution.

Outbound Telemarketing Services
Outbound Telemarketing Services

Telemarketing agents play a crucial role in outbound telemarketing by actively reaching out to potential customers, introducing the business's offerings, and creating awareness. They rely on effective communication and persuasion skills to achieve optimal results.

Virtual Assistant Telemarketing Services
Virtual Assistant Telemarketing Services

Virtual telemarketing assistants replace in-house teams, offering high-quality services and a competitive edge. They handle core functions like outbound telemarketing, cold calling, lead generation, and appointment setting.

Lead Generation Telemarketing Services
Lead Generation Telemarketing Services

Our lead engine aims to create prospects, generate leads, fill the sales pipeline, and convert them into customers. Our system scores and prioritizes leads, targets them, engages with them through omnichannel and continuous follow-up for optimal conversion rates.

Industry-Specific Telecalling Solutions

Asset / Lending
  • Welcome calls
    Welcome Calls
  • Convert to EMI
    Convert to EMI
  • Personal Loans
    Personal Loans
  • Business Loans
    Business Loans
  • Early Bucket Collections
    Early Bucket Collections
  • Cross Sell
    Cross Sell
  • Credit Cards
    Credit Cards
Asset Lending
Brokerage / Wealth
  • Cross-Sell
  • Account Opening
    Account Opening
  • Account Activation
    Account Activation
  • Account Reactivation & Re KYC
    Account Reactivation & Re KYC
    Brokerage / Wealth
    Logistics & E-Commerce Marketplaces
    • Abandoned Cart / Assisted Sales
      Abandoned Cart / Assisted Sales
    • Non-Delivery Returns
      Non-Delivery Returns
    • Control Tower
      Control Tower
    • Blue-Collar Workforce
Hiring & Management
      Blue-Collar Workforce Hiring & Management
    • Seller Onboarding & Management
      Seller Onboarding & Management
    logistics & E-commerce
    Consumer Durables
    • Store Walk-Ins
      Store Walk-Ins
    • Feedback Calls
      Feedback Calls
    • Reactivate Old Customers
      Reactivate Old Customers
    • Service Reminders
      Service Reminders
      Consumer Durables
      Telemarketing Challenges Faced

      Common Telemarketing Challenges Faced by the Businesses

      • Improving Technology Use: The role of technology in telemarketing is crucial for maximizing productivity and maintaining customer interactions. Technical issues and poor call quality can significantly hinder these aspects. 

        Investing in reliable technology solutions and ensuring proper equipment setup is critical to improve telemarketing efforts.Read More

      • Call Recorder

        Supportive Environments: Telemarketers are often confined to silos, leaving professionals isolated. Hence, the need for adequate guidance and resources can maintain morale and agent performance.

        Building communities, providing regular feedback, and investing in continuous skill development are essential components in creating a thriving environment.Read More

      • CRM Integration

        Regulatory Requirements: Regulatory compliance is crucial in the telemarketing industry. Violating regulations, which are designed to protect consumer rights and privacy, can invite penalties.

        Telemarketing service providers must stay updated on regulatory requirements, follow guidelines such as DNC/DND, and use compliant telemarketing tools and services.Read More

      sq with upstox
      Check Out How SquadStack 
Helped Upstox!
      “Outsourcing gives us a lot of flexibility. To do anything in-house, you will need a lot of time to scale up and execute things at a faster rate. We found a great partner in SquadStack, who helped us achieve our goals, growth, and targets.”
      Satyartha Srivastava
      Satyartha Srivastava
      Customer Success Lead, Upstox

      SquadStack: AI-Driven Telemarketing Services Provider

      Extensive Industry Experience

      SquadStack has assisted leading businesses across diverse industries, including brokerage, e-commerce, lending, education, and health & well-being. Trusted by top companies, we are a reliable outsourcing partner with a proven track record.

      Extensive Industry Experience

      AI Technology-Powered Solutions

      As a tech-first platform, SquadStack, leverages AI technology to enhance productivity and ensure better connectivity for your business. Our integrated omnichannel outreach, analytics dashboard, and quality monitoring form part of our integrated full-stack system.

      AI Technology-Powered Solutions

      Skilled Telecalling Agents

      With a workforce exceeding 10,000 telecallers, SquadStack boasts a highly trained, screened, and vetted team of telemarketing agents. We prioritize regular mock tests, OJTs, and productivity tracking to ensure the best agent performance.

      Skilled Telecalling Agents

      Competitive Pricing

      SquadStack follows a usage-based pricing model, meaning you only pay for productive, connected minutes. With 100% productivity and top-notch connectivity, you can improve your business’ revenue without fixed seat costs.

      Competitive Pricing

      Omnichannel Outreach

      Our agents connect with customers through omnichannel outreach through the customer's entire journey (based on the set workflow), ensuring high connectivity rates and top-notch quality. This enhances the customer experience by utilizing various touchpoints.

      Omnichannel Outreach

      AI-Led Quality Monitoring

      SquadStack samples 12% of all recorded calls based on 23 quality parameters such as pronunciation, greetings, script compliance, etc. This ensures personalized feedback for agents. Agents can be issued with performance improvement plans (PIP) if needed.

      AI-Led Quality Monitoring

      Campaign Management

      Discover the power of our campaign management service, providing you with comprehensive insights into your campaign's performance. You can access complete analysis which is crucial for informed decision-making with ease.

      Campaign Management

      ACPT Analysis

      Through regular ACPT analysis, we ensure alignment among agents, customers, processes, and technology, leaving no room for gaps. The proactive approach allows us to identify any potential issues and areas for improvement, enabling swift action plans to drive success.

      ACPT Analysis


      “It is a very cost-effective model and has been extremely helpful for us. It is ever-evolving, 
user-friendly, and lucrative unless there are people who don’t want to try new things.”

      Ishita Shah,
       Program Manager at Delhivery

      “Their app and the structured approach to calling have been game changers for us. 
Having a clear, organised process for the callers to follow has made all the difference 
and this shift has created a lot of other cascading benefits for us.”

      Praveen Jain,
       Product Manager at Moneyview

      “With SquadStack, we've achieved a great scale while keeping the costs in control. Leads are properly allocated to ensure we have a great TAT, leading to a higher connectivity rate.”

      Ronak Agarwal,
       Head of Marketing at Choice

      “Outsourcing to SquadStack gives us a lot of flexibility. To do anything in-house, you will 
need a lot of time to scale up and execute things at a fast rate. We found a great partner 
in SquadStack, who helped us achieve our growth goals”

      Satyartha Srivastava,
       Customer Success Lead at Upstox
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