What is a Telecalling Software and Telecalling Tools

Learn what a Telecalling Software does. Check what is telecalling software features and its technology, telecalling CRM, and Important Technology Tools which should be Used in Call Center.

April 12, 2023


6 Minutes




A Telecalling Software (or call center software or contact center software) is a tool designed to manage the telecalling operations of businesses. It enables smooth and efficient call communication and helps enterprises ease up the customer support process.

Let us understand the features and uses of telecalling management software and determine whether your business needs one. The important telcalling software tools and technology includes omnichannel support technology, predictive dialing, outbound text messaging technology, and cloud call center technology etc.

Check Recent Trends in Telecalling Industry

Features of a Telecalling Software

Telecalling software enhances call center operations, productivity, customer service, and efficiency. However, the specific functionality could change based on the call center's needs. The goal of telecalling software is to improve the effectiveness of both outbound and inbound contact center operations. It gives telecallers the resources to organize and handle consumer services efficiently. The following are some typical features of telecalling software:

  • Call Routing and Distribution: It helps direct incoming calls to the relevant agents or departments according to the predefined rules or Interactive Voice Response (IVR) menus.
  • Outbound Dialing: Telecalling Software enables agents to make a large volume of calls efficiently. Features like predictive, progressive, or preview dialing optimize agent productivity.
  • Call Monitoring and Recording: The software allows supervisors to keep track of live calls for quality assurance, training purposes, and compliance. The recorded calls can be reviewed and evaluated later.
  • CRM Integration: Integration with Customer Relationship Management (CRM) systems enables reps to access caller information, update customer records, and offer personalized service.
  • Real-time Analytics and Reporting: Telecalling Software generates real-time and historical data on various call metrics, such as call volume, average handling time, wait time and agent performance.
  • Interactive Voice Response (IVR): Callers can use this feature to interact with an automated system to select options, retrieve information, or perform certain actions without agent intervention. It streamlines call routing and provides self-service options for callers.
  • Integration with Other Channels: Many Telecalling Software solutions offer integration with other communication channels like email, chat, and social media. This enables businesses to provide a seamless omnichannel customer experience.

Also Check: BPO Business Process Outsourcing

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Why do you need a Telecalling Software?

Squadstack offers everything a Telecalling Software does and even more. Check what is the need of a telecalling soft ware for calling purposes on the page below:

Trained Professionals with Telecalling Expertise

Wide range of on-demand and dedicated callers, select the one best suited to your business needs. Telecallers of squadstack undergo strict training, mock tests and screening to provide your customers with a positive and seamless experience.

trained telecallers
Image - Trained telecallers

Automation and A.I. for Optimized Agent Productivity

Using our built-in lead prioritization model, we prioritize and match leads with callers best suited to convert them. Using Automated Quality Check (AQC), we provide top-quality calls and keep a check on fraudulent activity.

Data-Driven Insights to Help Boost your Revenue

We monitor calls and review customer feedback to provide a quality telecalling experience, convert your leads and increase sales. You can also access real-time data of your campaign through the customized dashboard.

100% adherence to your Telecalling Script and other standards

Calls are regularly evaluated for telecalling script adherence, end-to-end compliance, accuracy, and customer satisfaction. Feedback and training are provided to agents to improve performance. Quality assurance processes are implemented to ensure high standards of customer service.

script adherence & end-to-end compliance
Image - Script Adherence & End-to-End Compliance

Omnichannel Outreach for Maximized Connectivity

We reach out to your customers through multiple channels, including social media, SMS, email and chat, to engage and connect with them. We strengthen your brand relationship with the customers and ensure they are satisfied with the services.

The Power of Sales Outsourcing: Meaning and Benefits

omnichannel outreach
Image - Omnichannel outreach

CRM Integration and On-Demand Customization

Call recordings and notes synced to your Customer Relationship Management (CRM) provide you with insights into your customers behaviour. The data gathered from customer engagement is integrated into the systems to enable transparency and customization.

Customer Relationship Management (CRM) Integration
Customer Relationship Management (CRM) Integration

Important Technology Tools which should be Used in Call Center

Some of the important technology tools used in the call centre are shared below:

Predictive Dialing

Predictive dialing technology allows telecallers to reach out to more customers in less time. The technology uses algorithms to predict when a telecaller is likely to be available and automatically dials the next call , thereby reducing the wait time between calls.


  • Faster call handling: It automatically dials phone numbers and routes answered calls to available telecallers, allowing for faster call handling and reduced wait time.
  • Higher conversion rates: The technology enables telecallers to contact more customers in less time, leading to higher conversion rates and increased sales.
  • Enhanced reporting and analytics: The systems provide detailed reporting and analytics, allowing businesses to monitor call center performance and make data-driven decisions.

Hybrid Call Center Technology

In a hybrid call center, some agents work from a physical call center location while others work from home or a remote location using their own devices and internet connections. By combining both inbound and outbound calling functions into one channel, a hybrid center or blended call flow can provide a seamless and consistent calling experience for customers.


  • Increased flexibility: They allow companies to expand their workforce beyond the limitations of a physical call center location, providing more flexibility in scheduling and staffing.
  • Cost savings: They help reduce overhead costs associated with maintaining a large physical call center, such as rent, utilities, and equipment.
  • Access to a larger talent pool: Companies can tap into a larger talent pool, including those who may not be able to work on-site due to geographic or other constraints, resulting in a more diverse and skilled workforce.

Outbound Text Messaging Technology

Text messaging can be a cost-effective and efficient way to maintain regular communication with customers, and can be particularly effective for follow-up communications or reminders.


  • High open and response rates: Text messages have an incredibly high open rate, and are an effective way to ensure that important information is communicated and received by customers.
  • Economical: Outbound text messaging is often less expensive than other forms of communication. Thus, it can result in cost savings for companies while still allowing them to maintain regular customer communication.
  • Increased engagement: Text messaging can be a more engaging form of communication, as it allows for quick and convenient interactions between customers and companies.

What is Cloud Call Center Technology

Cloud-based Call Center utilizes "cloud" to accommodate all incoming and outgoing transactions. Businesses can access all the features and capabilities of a traditional call center without investing in any hardware or software. According to the 2020 Global Contact Center Survey, 62% of contact centers plan to implement cloud technology in the next 18 months.

Also Check: Call Center Vs BPO


  • Scalability and Flexibility: They allow for easy scalability, allowing businesses to adjust staffing and resources to meet changing demands quickly.
  • Cost-Effective: They are more cost-effective than traditional on-premise call centers, as they do not require businesses to invest in expensive hardware and software infrastructure.
  • Increased Efficiency: They offer a range of features and capabilities that can increase efficiency and productivity, such as automatic call distribution, real-time analytics, and integrated reporting. These tools can help businesses to streamline their operations and provide a better customer experience.

What is a Telecalling CRM Software

CRM integration connects a call center's customer relationship management (CRM) software with its telephony system. This integration allows telecallers to access customer data and interaction history in real-time during calls, helping them to provide a more personalized and effective customer experience.

Advantages Of Telecalling CRM Software

  • Streamlined Data Management: The integration allows customer data to be automatically populated and updated in real-time during calls.
  • Personalized Customer Interactions: Access to customer data during calls allows telecallers to provide personalized and tailored interactions, leading to increased customer satisfaction and loyalty.
  • Enhanced Reporting and Analytics: CRM integration provides detailed reporting and analytics, allowing businesses to monitor call center performance and make data-driven decisions to optimize their telecalling operations.

What are Some Call Center Automation Tools

With the help of automation tools, telecallers can now automate several routine tasks such as call dialing, call recording, and lead follow-up. This allows them to focus more on building customer relationships and closing deals. Some automation tools that are drastically altering the landscape are-

  1. Auto Dialers: These tools automatically dial phone numbers, eliminating the need for telecallers to manually dial each number.
  2. Call Recording Software: This software automatically records calls, allowing telecallers to review their conversations and identify areas for improvement.
  3. Email Automation: Tools like email marketing software can automate email follow-up and lead nurturing campaigns, allowing telecallers to focus on other tasks.
  4. Chatbots: Chatbots can be used to automate routine customer interactions, such as answering frequently asked questions or providing basic product information.

Advantages of Call Center Automation Tools

  • Increased Productivity: These tools help telecallers to complete routine tasks more quickly and efficiently, and allow them to focus on core areas.
  • Improved Accuracy: Automation tools can reduce errors and ensure that routine tasks are completed consistently and accurately.
  • Valuable Insights: They can also provide valuable insights into call center performance and customer behavior, allowing businesses to make data-driven decisions and optimize their operations for better results.

Call Center Technology for Virtual Working

Agents or chatbots are gaining popularity in the outbound telecalling industry. These telecalling tools handle routine customer queries and provide 24/7 support, freeing up telecallers to focus on more complex sales interactions. Many contact centers consider bots and AI to be important for their telesales functions.


  • 24/7 Availability: Virtual agents can provide 24/7 support, ensuring that customers can always receive assistance outside business hours.
  • Scalability: Virtual agents can be easily scaled up or down based on demand, providing businesses with greater flexibility.
  • Multilingual Support: Virtual agents can provide support in multiple languages, allowing businesses to serve a diverse customer base better.

Undoubtedly, SquadStack Does It Better

A software for telecalling will just lend a hand to your in-house calling team. SquadStack can streamline your sales process, improve productivity, enhance customer service, and provide valuable insights from call data.

So, instead of taking a Telecalling Software demo, why not try SquadStack? Well take care of all your sales and operations needs. Book a demo today!

Other Important Articles


What is telecalling software?


Telecalling software is a technology tool designed to streamline and optimize telephonic communication for businesses, to enhance customer service and agent efficiency.

What are telecaller skills?


You need excellent communication abilities to engage with customers effectively, problem-solving skills to address inquiries or issues, and empathy to provide personalized customer service and build rapport over the phone.

What is required for telecalling?


A reliable telecommunication infrastructure (phones, headsets, internet connection) and telecalling software that provides call management features like routing, monitoring, and analytics, along with trained agents equipped with product knowledge and communication skills.

What tools do telemarketers use?


They use various tools, including telecalling software for call management and analytics, Customer Relationship Management (CRM) systems to track and manage leads and customer data, and guidance scripts to ensure consistent messaging and effective communication during calls.

How can I improve my telecalling sales?


Focus on active listening to understand customer needs, tailor your pitch accordingly, and emphasize the benefits of your product or service. Additionally, continuously refine your sales techniques through training, feedback, and analyzing successful call outcomes

The search for a telecalling solution ends here

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